Online business

White Hat SEO vs Black Hat SEO

SEO (Search Engine Optimization) is a term most relevant and frequently heard in digital marketing. Online businesses and their hired SEO specialists form a strategy to rank higher in the search engine results pages (SERPs). Yes, I said SEO strategy,...

Customer Relationship Management Digital Marketing E-Commerce Marketing Google Analytics Internet Marketing Online business

How to Utilize the Salient Features of Google Analytics 5 for Your Business Growth?

Google Analytics, GA, have always been the favourite of online business owners. It is such a powerful analytic tool that imparts an in-depth knowledge about the traffic pattern in your website and mobile application. This free program, intertwined with other...

Digital Marketing Online business

Why is Marketing Relevant for Online Businesses? Understanding the Marketing Mix Concept – 4Ps for an Ideal Strategic Plan

Before jumping onto the online businesses, let us first examine the case of an offline, physical store. How do you know about a hardware store opening this weekend in your neighborhood? Well, you might have heard about it from your...

Category: Online business

White Hat SEO vs Black Hat SEO

How to Utilize the Salient Features of Google Analytics 5 for Your Business Growth?

Why is Marketing Relevant for Online Businesses? Understanding the Marketing Mix Concept – 4Ps for an Ideal Strategic Plan

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