The Ultimate SEO Checklist 2020
Search Engine Optimization (SEO) is not a simple term in terms of Digital Marketing. It is one of the founding stones upon which all online businesses flourish. If the search engines cannot spot your website online, what good can come...
Easy 7 tips to enhance content readability
You write and write and write, but if no one reads your content because it’s complicated and unstructured, what good can possibly bring for the efforts you put in? So, writing in chunks and chunks of words, long sentences and...
White Hat SEO vs Black Hat SEO
SEO (Search Engine Optimization) is a term most relevant and frequently heard in digital marketing. Online businesses and their hired SEO specialists form a strategy to rank higher in the search engine results pages (SERPs). Yes, I said SEO strategy,...
What is Schema Markup? How to Use it to Boost Your SEO?
Search Engine Optimization (SEO) is never an easy task. You have to work smart and hard to option higher ranks in the organic results of prominent search engines. Schema markup is yet another tool in enhancing your brand visibility and...
How to Retain Your SEO Rankings Upon Rebranding or Changing Site Domain
A website doesn’t need to stay forever with the same domain. There are times when domains (URLs) need to be changed due to specific reasons like rebranding business or changing the services or looking for a simpler domain name closer...
Top 25 Benefits of SEO; How Can it Help Your Business?
Have you been swaying back and forth with the idea of investing in Search Engine Optimization (SEO), not knowing whether to do it or not? Well, the uncertainty or suspicion exists because you are unaware of the biggest SEO benefits...
Why do you need XML Sitemaps?
Beginning with the question of “What is an XML Sitemap?” The answer goes like this, an XML sitemap is precisely a road map of an entire company website that evidently informs Google and other major search engines about the important...
7 Popular Search Engines in the World
From the nearest restaurant details to the international climate information, our search or query list is never ending, extending forever. We probably do all our queries on Google, the digital giant, yet surprisingly there are people in various countries who...
How to Drive more Foot Traffic into your Store?
If you own a local business and think that “how can online media or online advertising help to increase traffic into my store? It is just a waste of time! ” you cannot be more wrong. Because the digital world...
How Important is Google My Business for Your Local Business ?
Google My Business is often referred to as the backbone of Google Local Search results. Most commonly in Google search results, one can find the listing dialogue box of a local business with their respective address, opening hours and contact...
Ways to Improve your Business using Search Engines
Search engines are more or less the heart of online businesses. Nowadays, if your customers look up your website online and can’t find it, the whole build-up image you created in the mind of your customers goes crashing down from...
Relevance of SEO in Local Businesses
The basic concept behind local SEO in digital marketing is the urgency to promote local business visibility on location-based Google searches. It ensures that people find your business on the SERP (Search Engine Results Page) within the locality search. For...
How to Optimize GIFs for better SEO Results?
GIF without an introduction has become a significant feature of online pubic content, well-known for all social media users. They are these cute graphic pictures impressive than static images, heavily used to convey emotions and sentiments with people at the...
Major SEO Tips for WooCommerce Sites
Each and every website, small or big, needs proper SEO rankings to stay input in front of valid customers. SEO offers the most organic traffic gained through search engines. When it comes to eCommerce websites the base goal remains the...
Merits of Digital Marketing during the Covid-19 Crisis
Coronavirus is most certainly giving a hard time for all human beings around the world in their personal and professional lives. It has put an end to our social lives and keeps us locked within houses for a greater good...