Digital Marketing Archives

Why is Marketing Relevant for Online Businesses? Understanding the Marketing Mix Concept – 4Ps for an Ideal Strategic Plan

Before jumping onto the online businesses, let us first examine the case of an offline, physical store. How do you know about a hardware store opening this weekend in your neighborhood? Well, you might have heard about it from your...

Digital Branding Digital Marketing E-Commerce Marketing Google My Business Influencer Marketing Search Engine Marketing Search Engine Optimization Social Media Marketing Social Media Optimization

How Important is Google My Business for Your Local Business ?

Google My Business is often referred to as the backbone of Google Local Search results. Most commonly in Google search results, one can find the listing dialogue box of a local business with their respective address, opening hours and contact...

Digital Branding Digital Marketing Display Advertising Google Ads Search Engine Marketing Search Engine Optimization Social Media Marketing Social Media Optimization

Ways to Improve your Business using Search Engines

Search engines are more or less the heart of online businesses. Nowadays, if your customers look up your website online and can’t find it, the whole build-up image you created in the mind of your customers goes crashing down from...

Digital Branding Digital Marketing Display Advertising E-Commerce Marketing E-Mail Marketing Google Ads Influencer Marketing Lead Generation Search Engine Marketing Search Engine Optimization

Relevance of SEO in Local Businesses

The basic concept behind local SEO in digital marketing is the urgency to promote local business visibility on location-based Google searches. It ensures that people find your business on the SERP (Search Engine Results Page) within the locality search. For...

Digital Marketing Search Engine Marketing Search Engine Optimization Social Media Marketing

Merits of Digital Marketing during the Covid-19 Crisis

Coronavirus is most certainly giving a hard time for all human beings around the world in their personal and professional lives. It has put an end to our social lives and keeps us locked within houses for a greater good...

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Category: Digital Marketing

Why is Marketing Relevant for Online Businesses? Understanding the Marketing Mix Concept – 4Ps for an Ideal Strategic Plan

Relevance of SEO in Local Businesses

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